Should web design and SEO come together? What would be the result of having a website design without SEO and vice versa? That suggests either you might have a fantastic looking website that nobody can see or you’ve got a terrible looking website that a lot of people can view. It doesn’t really sound good but you can find a lot of these websites every day.
Web design companies should move one level higher and add some SEO to their service so that people could see the design they created. By doing these, new customers will follow and they will actually be satisfied with the services you provide which in return open new possibilities for the company. Web design and SEO should come hand in hand to maximize your efforts.
To illustrate: You hired an SEO company to boost your search engine ranking and drive huge traffic to your site. What would your visitors feel if they arrive at your site that is poorly designed and difficult to navigate? Do you think your visitors will stay longer at your site or comeback again?
Although SEO is certainly a lot more complex than a header, there are still the basics that should be adhered to. The title and description of your website tell search engines what exactly you want to be seen for. After which your links and contents should also have the same keywords in your title and description.
You’ll find out why web design and SEO should come together with the illustrations below. If you own a blog.com and list the word “blog” on 10,000 pages worth of content, what keyword might you seen for? It’s more about phrases other than one word these days so in that case you should add words to both sides on the keyword “blog” including: “blog network” or “blog network Sydney” or similar things. After you rank for smaller keywords, search engines may analyze the level of your website more and grant, or take away, ranking with those details.
Let’s put it this way. Following two months websites 1 and 2 both get 250 visits each month. Website 1’s visitors all leave within 10 – 15 seconds while, visitors in website 2 stay for more than a minute and view numerous pages. That tells search engines like Google that individuals like the information that they see on website 2 therefore it should rank for more words. Google wants to be famous too. That’s just one little piece on the seemingly not possible to learn Google Analytics.
Website design could be as simple as a template, so it’s astounding that they’re obtaining so much money for these websites that have zero way of being discovered at all. On the contrary there are designs on some websites that are probably better off not being discovered anyways.
Therefore, web design and SEO should come together, that is to say you must ask about the web design and how much SEO work might be completed, if any. Then weigh on your options and choose one that’s best for you. Look for a company that has money back guarantee to minimize your risks if they can’t deliver what they promise.